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New Opening in Austria
November 21st, 2012

Segafredo Zanetti Austria is proud to announce a grand opening of a new Segafredo Espresso in the northern part of Wien at the Shopping Resort G3.

Vienna is known as the mother of all Segafredo Espresso cities, in which one of the first Segafredo Espressos was established in 1989.

This was the opening of the 17th outlet around Wien and we strengthen the presence of our brand in one of the most prestigious Shopping Malls in Austria.

The franchisee is Mrs Ursula Schachinger, who is already managing 6 coffee bars in the Austrian capital city; this is her first original Segafredo Espresso. Welcome to the famiglia!

The Shopping Resort G3 is one of the top Shopping Malls in Europe with more than 70.000 sqm and 140 shops and brands with approx. 1.600 employees.

Our café is located in the heart of the centre where all the events take place, like the opening ceremony. The bar has a total size of 250 sqm, separated in a non-smoking area with 140 sqm and a smoking area with 110 sqm at the main square of the centre.

After two weeks more than 800.000 visitors recognize us as the best coffee in the shopping resort. Currently our Segafredo Zanetti Espresso is highly frequented for the coffee break during the shopping marathon, serving over 900 coffee specialities per day.