Segafredo Zanetti Espresso has just opened its first coffee shop in franchising in Bangkok, the most populous city in Thailand with its 7 million inhabitants, and as many visiting people during the day time, making the city one of the most densely populated in the world.
Recently, Bangkok has also become a major economic and financial center in Southeast Asia.
The outlet is located on the 7th floor of the Central World Building Complex, the most important commercial complex in Bangkok, that is situated at the heart of the city as a landmark. It is composed of a Central Zen departmentstore, a 15 screens cinema, shopping centers, and a 5 stars hotel to come.
he coffee shop covers an area of 125 sqm with a wide space inside and outside tables and chairs where people can take a seat.
Our frachisee, Central Food Retail Co., is one of the biggest retail oriented conglomerates in Asia and belongs to Central Group.
Their enthusiasm about the shop brought them to plan the opening of more outlets by the end of 2007.
Moreover, Central Food Retail has launched Segafredo Zanetti retail products in many important supermarkets, Central Food Hall and Tops Markets.